Innovation

Brainstorming Ideas

Our group was trying to brainstorm ideas for new Jell-O products. One girl in our group volunteered to do the writing, basically sacrificing her brainpower for her manpower. Of the group of 6, me and another person were throwing out one idea after another until the end of our session. The other two people threw out a bunch of ideas in the beginning but towards the end they pretty much ran themselves out of initiatives. One person was pretty much quiet throughout and the sixth person was doing the writing. At the very end, the writer did some brainstorming of her own and jotted down several product ideas. I kept on coming up with more ideas, even as we progressed and ideas took longer to come up, I was still able to produce some until time ran out.